Game Tech Is Transforming The World: Hollywood Edition
Jon Favreau on the Future of Star Wars, AI, and New Filmmaking Technology:
But I think I think there's also confusion around technology all being about AI.There's a lot of great gaming tech that's being innovative.
There was there was so little innovation around motion capture because there was only a handful of us using motion builder.
The doors flung open with with gaming and when you visited our set, we were using gaming hardware to to drive a pre production mocap slash pre vis pipeline, because now those are consumer facing products.
You see tremendous innovation in them.
And just like we use the Apple Vision Pro on set, right?
So I'm making an IMAX movie and I'm looking at ATV screen.
No matter how big your TV screen is, it's not an IMAX screen.
We built software so that I could pop on my Apple Vision Pro and be sitting in an IMAX movie theater and see the full aspect ratio when we're lining a shot up and I could watch that take and see what people will see.
That's a piece of technology that existed without us.
We did a little bit of a software build on top of it, but we're leveraging in an industrial capacity consumer facing tech.
There's so much great consumer facing tech that could be utilized for film making in just the planning process.
Forget about whether you show it in the show it in the movie theaters on the big screen.
That's going to help collapse costs and it's going to also help you get more precise creatively.
And this is what the this is what the animation industry has understood from the beginning.
Get it right before you ever paint a cell.